Neighborhood hospitality website redesign
Featured place

Juniper Corner House

A hospitality homepage rebuilt around mood, reservations, and neighborhood familiarity. Instead of a generic hero and feature cards, the new structure led with the room, the rituals, and the reasons locals return.

Interior-focused local brand website

The supporting pages became mini-room stories: private dining, events, neighborhood guide, and reservations.

33%
More booking starts
2.1x
Longer page engagement
95
Mobile performance
Before and after

See how a standard local site becomes a studio-led experience.

This walkthrough highlights the shift from generic sections to neighborhood cues, booking clarity, and richer local trust.